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The Legacy Plan Guide provides a structured approach for organizations to develop their legacy plans, focusing on engaging loyal donors and ensuring the sustainability of their mission. It emphasizes the importance of creating a compelling case statement that highlights the organization's impact, core values, and the emotional connection with donors, while inviting them to join a legacy society. The guide outlines key components of the plan, including a management strategy detailing team roles, identifying target audiences for legacy conversations, and establishing a marketing plan to promote the legacy program. Additionally, it stresses the significance of stewardship to maintain relationships with legacy donors through regular acknowledgment and engagement.%0aThe text outlines a framework for organizations participating in the LIFE & LEGACY program, emphasizing the importance of engaging with Legacy donors. It includes specific commitments such as sending annual updates, hosting events, honoring donors at meetings, and sharing testimonials. Organizations are required to set goals for securing Letters of Intent, with a minimum target of 18 Legacy commitments per year, while encouraging a goal of 25 for greater long-term benefits. The text also provides a structured implementation checklist to help organizations track their progress and accountability in achieving these goals.