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The Legacy Team Guide emphasizes the importance of legacy giving in fostering a culture of philanthropy within organizations. It highlights how legacy donors, who are deeply committed to the mission of the organization, can transform the fundraising approach from merely raising funds to building meaningful partnerships. The guide encourages team members to recognize their unique contributions and work collaboratively to identify potential legacy donors, engage in meaningful conversations, and steward those relationships effectively. It underscores the need for persistence and dedication in changing organizational culture over time.

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